Founded in 1992, Bassett & Walker International, Inc. is a global leader in the procurement and sale of agricultural commodities. BWI had a clear desire to visually differentiate itself from its competitors, utilizing motion picture to explain its complex and often risky business. We produced a dramatic trailer that clearly summarizes the firm's operations. With only 60 seconds to work with, our experienced business writer ensured that not a word was wasted.
Make-up giant Sephora worked with Toronto Life magazine to create "The Look", a cross-branded feature prominently displayed in the pages of Toronto Life's annual Stylebook. TL's web content mirrored the print magazine supplement, with the addition of five short video spots featuring insight and wisdom from the city's best dressed. These combined elements kicked off Sephora Canada's #ColourfulWisdom campaign.
Medworxx is a leading and fast-growing patient flow software developer based in Toronto. The company required a profile video to aid in its sales and marketing goals. We combined Medworxx's various media assets with newly filmed testimonial interviews, to design this corporate overview. Also, included the video package were five editorial style videos to populate their updated website.
Video For Industry
A global leader in technology and manufacturing, the energy division of Siemens Canada required a presentation aid to showcase its wind farm operations. We created a hybrid newsreel to communicate Siemens' commitment to renewable energy in Southern Ontario, as well as define its positioning as a market leader that works closely with local communities.